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Most change initiatives fail.
But yours doesn't have to.
Picture this: Your organization, not just surviving, but thriving in the face of change. Impossible? Not anymore.
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My work starts with your core team and ripples outward, engaging every stakeholder group along the way.​ I partner closely with those closest to your cause, crafting a change narrative that resonates deeply with your organization's values and vision and getting buy-in you need without the burnout that's so common during times of change.
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From your Change Strategy to implementation, I'm with you every step of the way, providing the tools and guidance needed for a seamless transformation.
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My Approach:
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Strategic Groundwork: Ensure your evolution is built on solid research and key stakeholder input.
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Crystal Clear Messaging: Develop a compelling narrative that articulates the 'why' behind your transformation.
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Internal Alignment: Equip your staff and board with a clear understanding of their roles in the change process.
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Action-Ready Resources: Provide the support systems needed to help your team implement changes effectively.
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Strategic Communication: Deploy a comprehensive plan that cascades from leadership to external partners, maintaining transparency and building trust.
Which of these ring true for you?
We're undergoing a leadership transition.
How do we inform our stakeholders?
We've just updated our strategic plan.
How do we put it into action?
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We're changing our organization's strategic direction.
How do we honor our past while evolving into the future?
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We're changing how we serve the community.
How do include all voices?
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Things are changing, but not everyone is on board.
How do I get buy in?
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Our board has been involved from day one, but is now having cold feet on our vision.
How do we win them back?
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Fear is suddenly driving our strategic shifts.
How do get past this?
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We want to have a bigger impact.
How do we create a bolder vision for our organization?
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We've already rolled out a change, and it's not going well.
How can we fix it?
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We're at the beginning of our transformation journey?
How do we do this right?
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We thought our new messaging would resonate, but it doesn't.
What should we do now?
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Our change is so big that it's freaking everyone out.
How do we retain our staff and inspire them with our new vision?
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We know most organization change initiatives fail.
How do we not become a statistic?
Sound familiar?
I can help you navigate your organization's transformation.
From the most minor shift to the largest transformation, creating a comprehensive Change Strategy is the first step in evolving your organization.
Your Change Strategy​​
Your Change Strategy will be tailored to your specific needs and goals.
Here are some of the most common components of a Change Strategy blueprint:
Deep Audience
Understanding
Powerful
Messaging
Change
Narrative
We'll take a deep look at your key audiences – donors, volunteers, partners, and the communities you serve. What are their hopes, fears, and motivations? What reasons will inspire them to take action? With these insights, we'll craft messaging that genuinely resonates.
Many nonprofit leaders know what they do, believe in the mission, and have a strong vision for what they're organization can achieve next, but they struggle to put all of this into a succinct and clear message that people understand. We'll create memorable messaging that resonates internally and externally.
A major part of your Change Strategy will likely be the story you tell about where your organization has been and where it's headed. Together, we'll weave together a narrative that brings your stakeholders on the journey with you and inspires them to action.
Internal
Alignment
Having a stellar strategy means nothing if your team isn't fully bought in and aligned. I'll work closely with your staff and leadership to foster unity, role clarity, and consistent messaging across all channels and touchpoints. You'll become a unified force, pouring passion into every interaction.
Internal
Activation
One of the biggest drivers of success on your change journey will be how well your team is able to actually implement change. Starting with your board and leadership teams, we'll create several activations designed to move your entire team from present state to future ready to activated.
External
Communications
My philosophy is that change starts from within. Once we understand and implement the internal strategy, we'll ensure your external stakeholders (clients, donors, volunteers, committees, etc.) and the broader community know where you're headed, why you're headed there, and how they can join you.
Depending on the size and scope of your organization's shifts, your Change Strategy might also include:
tailored communications assets, leadership team strategy sessions, staff & board training, crisis planning, value proposition development, leadership coaching, rebranding, marketing and social media strategies, and more.
What We'll Achieve Together
Implementing your Change Strategy will allow you to lead organizational transformation with clarity.
Every step of the way, we'll work together to ensure your unique nonprofit needs are met, and ultimately, your change will result in a brighter future for your organization—from the Inside Out.
