Frequently Asked Questions
What does Relevant Thread Consulting do?
I help visionary nonprofit leaders get buy-in for their big ideas so they can drive real, lasting change in their organizations and communities. Leveraging 20+ years of experience in marketing, communications, brand-building, and fundraising, I specialize in change communications by helping leaders align their teams, engage stakeholders, and communicate with clarity during times of transformation. Ultimately, I help you get your ideas understood, embraced, and acted upon.
Who do you work best with?
I partner with nonprofit CEOs, executive directors, and senior communications leaders who are:
✔️ Leading major organizational shifts, such as new strategic plans, leadership transitions, or large-scale initiatives.
✔️ Committed to getting internal and external buy-in, not just making an announcement.
✔️ Open to refining their messaging and approach for greater impact.
✔️ Willing to invest in the strategic communications needed to make change stick.
I’m probably not the right fit for leaders looking for one-off PR support, generic marketing campaigns, or surface-level communications tweaks. My work is about deep alignment, not quick fixes.
Why work with you?
I understand how to help visionary leaders get their changes adopted. I bring 20+ years of experience in marketing, communications, brand-building, and fundraising, and I've leveraged all of those skills to create a change communications process that works. My clients get real buy-in for their big ideas. See my approach.
What sets me apart:
🔹 I focus on alignment, not just communication. Messaging only works if your team, board, and stakeholders truly support it. I make sure they do.
🔹 I work at the intersection of strategy and execution. The words we use matter, and so does making sure they resonate and lead to action.
🔹 I can help at almost any stage of change. Whether you’re planning a big shift or regrouping after things didn’t go as expected, I help get you back on track.
🔹 I keep it practical. No fluff, no jargon; just real-world strategies that work in nonprofit environments.
Past clients have:
✔️ Secured major funding with clear, compelling messaging.
✔️ Successfully implemented mission shifts that required deep stakeholder engagement.
✔️ Aligned teams after mergers and leadership transitions.
✔️ Co-created new organizational visions that leaders, staff, and funders rallied behind.
✔️ Expanded to new audiences with targeted messaging and communications.
✔️ Re-engaged frustrated board members and major donors, turning hesitation into support.
Contact me to set up a call to see how I might be able to help you.
What types of projects do you take on?
I focus on nonprofit messaging and change communications, including:
🔹 Strategic plan or program rollouts
🔹 Leadership transitions
🔹 Organizational rebrands or repositioning
🔹 Major funding initiatives
🔹 Crisis planning and realignment communications
Change comes in many forms. See my approach and why it works for so many types of projects.
How do you work with clients?
I offer:
📍 Consulting engagements: Deep partnership to guide your organization through change communications strategy and implementation.
📍 CEO advisory: One-on-one guidance for nonprofit leaders navigating high-stakes transitions or major initiatives.
📍 Executive messaging : For executives looking strengthen their internal and external message even when not a major transition, I offer executive messaging services.
When should we engage you?
While the best time to bring me in is before you start planning a change rollout, I’m often brought in after first attempts don’t go as planned. If your rollout has stalled, you're facing internal pushback, or messaging just isn’t landing, I help diagnose what went wrong and get things back on track.
I can support organizations at almost any stage of change, whether you’re planning, in the midst of implementation, or troubleshooting a challenging transition. Contact me to set up a call.
Do you offer one-time consulting?
I don’t offer one-time consulting sessions because my experience shows a one-time session isn’t enough time to get meaningful results.
If you’re looking for targeted support, good alternatives would be:
Executive Advisory: Ongoing, high-level guidance for nonprofit leaders navigating change.
Workshops: Focused, interactive sessions designed to tackle a specific communications challenge with your team.
I'm happy to discuss your unique needs. Contact me to set up a call.
Can you speak at my conference/event/retreat?
Yes! I accept paid speaking engagements on topics related to change communications, nonprofit leadership, and buy-in. My sessions are engaging, practical, and tailored to your audience, whether that’s nonprofit executives, board members, or communications professionals.
I can deliver:
Keynotes: Insightful, high-energy talks on leading change and getting buy-in.
Workshops: Interactive, hands-on sessions to help leaders apply change communications strategies in real time.
Facilitation: Thoughtful guidance for discussions on nonprofit transformation, messaging, and leadership.
If you're interested in having me speak at your event, let’s connect!
What is your philosophy?
I believe:
💡 Change happens from the inside out: True transformation starts with internal clarity and alignment
🤝 People support what they help create: Engaging stakeholders early leads to stronger buy-in
🎯 The right words matter: Strategic messaging isn’t just about sounding good; it’s about moving people to action
📣 Nonprofit leaders deserve to be heard: Big ideas shouldn’t get lost in internal resistance or external noise
How can I start working with you?
The best way to get started is by booking a 20-minute call. We’ll discuss your organization’s current challenge, where you want to go, and whether I’m the right fit to help you get there.